Diary of a Happy Black Woman 8

 In Blog
Diary of a Happy Black Woman


 Opportunity costs and the positive approach


Hello everyone.


I was questioning what to write this week as I thought it was relatively quiet. However, upon reflection, my week has not being quiet at all. I have faced a few personal life lessons.I remember when I studied Business studies for my A levels and I learnt about the term ‘opportunity costs’. The concept can be defined as ‘the loss of other alternatives when one alternative is chosen’.


Upon reflection, I have realised that I am a lot calmer in my approach. This week I approached a voucher company to promote our business and I received an email 2 days later saying ‘we are sorry but cant promote your business at this point of time’. No explanation as to why. I was fuming because the company did not even contact me directly for more information. Prior to the 90 day challenge, I would have demanded a clear reason as to why. I do admit, I am extremely passionate about my work.


Now, I just take time out and think about the situation first before reacting. This relates back to the concept of opportunity costs (in a personal manner) ‘choosing one option over the over’. If I did respond to the email, I may have got a decent response but then I would have held on to my frustration. Instead, I chose to let it go and was able to do some work instead. This made me feel optimistic. I also cleared my mind for creative ideas of how to promote the business in different ways.

Until next time..

Recent Posts
Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.